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A content creation and social media workshop for small business owners who want to make more money while saving time and sanity
This workshop is designed to help you elevate your brand through strategic, intentional, and engaging content strategies.
✨ Being a small business owner means you already have enough on your plate. Social media and digital marketing can easily feel like a second job even though we know it’s an incredible place to attract clients and build brand awareness and community. So, let’s simplify the process and lighten your load, making it more manageable and a much more effective means of sales.
⭐️ This workshop is for you if:
- You want an effective, sustainable, and doable content strategy for your business
- You do your own content creation, you hire out, or one of your employees is in charge of your social media
- You feel like you have just been throwing ideas at the wall and hoping something sticks
- You have no desire to jump on “trends” or become an influencer, you just want some tried and true methods to support your business on social media
- You want to use social media to attract your ideal clients, build a community, bring value to your audience, position yourself as an expert in your field, and connect with your clients.
- You feel overwhelmed by the thought of ideas for creating content
- You don’t know what to post
- You don’t know what to write in your captions
- You feel like you don’t have the time to be consistent
⭐️ What we will cover in this workshop:
- Optimizing your Instagram bio and profile for conversion
- Keyword and hashtag research and the importance of SEO (Search Engine Optimization)
- Strategies for Reels and Tiktoks
- What types of content to post to best support your business
- Scheduling and pre-planning tasks and content creation for time-saving and sustainability
- Building a brand strategy for digital marketing
- Building an engaged audience
- How to take better photos (tips, tricks, apps, equipment, lighting, etc.)
- Using AI, Apps, and other tools to make your life a thousand times easier
“Class was amazing! “
From handouts to slide shows to interactive segments. Gina’s passion for sharing information & her wealth of information was above & beyond. Highly recommend Gina!
★ ★ ★ ★ ★
— Denis Bagala
“I learned so much from this class, truly!”
I came in with very little knowledge of the social media aspect of building a business. I left having a bunch of ideas and feeling super creative. I’m thankful for all the tips, tricks, and information learned in just a few short hours together 🙂
★ ★ ★ ★ ★
— Voss Salon, Texas
“This class was amazing!!”
After being in the hair industry for about 13 years, I feel like I needed this class to get inspired again about how to make social media work for me! Gina gave great tools and tips to make it feel like less of a second full-time job and more fun.
★ ★ ★ ★ ★
— Christine Doerge
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